Premium Rate: It Needn’t Cost A Fistful Of Dollars …

Premium rate Services are one of the current chart-toppers in all that is good, bad and ugly in telecoms today. Thankfully, the bad and the ugly are not so prevalent but NIACT would like Northern Ireland consumers to be aware of what Premium Services are and what to do should things go wrong.

On the good side, Premium Rate Services, which are identifiable on your phone bill as having the code 090, offer the consumer such diverse facilities on your telephone, mobile, fax or PC, as voting for the next big thing in programmes like ‘Pop Academy’, entering competitions, calling weather lines, advice lines and access to business and other information. It really is a useful and interactive tool and is used and enjoyed, with little incident, by much of the population.

There is of course the exception to the rule and the unfortunate few are subject to the bad side of PRS. Some premium number providers fail to let you, the consumer, know in advance the cost of the call which can range from 10p for the whole call to £1.50 per minute. Bad too is the fact that sometimes the information given by a PRS is misleading, out of date or delayed.

As ‘promised’, there is also the ugly side of PRS. Increasing numbers of mobile users are reporting unsolicited text messages which are tricking people into calling a PR number. These messages invite the reader to claim their big £1000 cash prize or contact a would-be admirer by dialling; you have guessed it, a premium rate number. These numbers are invariably the more expensive ones offered by PRS.

As already mentioned however, the majority of users of premium rate services are most happy with the service and information they receive but should you feel that the bad or the ugly have taken advantage of you, there is help at hand. ICSTIS, the Independent Committee for the Supervision of Standards of Telephone Information Services, is the independent organisation responsible for regulating the content and promotion of all phone services charged at a premium rate. ICSTIS investigate all complaints received and, where applicable, have the authority to take action against the company involved either imposing a fine or barring access to the service in question. They have recently drawn up a guide to assist consumers and can be contacted as follows:

ICSTIS
FREEPOST WC5468
London
SE1 2BR

E:mail: secretariat@icstis.org.uk

Telephone: 0800 500 212

We here at NIACT, are of course happy to deal with any telecoms concerns that you may have and should you require information related to ICSTIS or Premium Rate Services specifically, or would like a copy of the ICSTIS guide, we would be glad to hear from you.

 

 

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