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Issued by the Director General of Telecommunications
28 June 2002

Contents
Chapter 1 What is a regulatory option
appraisal?
Annex A Guidelines on the regulatory
option appraisal (ROA) process
Annex B Background: assessment
criteria and previous Oftel analyses
Annex C Determining the appropriate
level of regulation
Annex D Model templates for summarising
regulatory options
Chapter 1
What is a regulatory option appraisal?
1.1 It is basically a structured way to assess the advantages
and disadvantages of different decision options facing Oftel. It codifies
existing good practice in Oftel’s decision-making, and provides a mechanism
to deliver its strategy of appropriate regulation. The regulatory option
appraisal (ROA) process (outlined in Annex A) has several benefits:
- more transparent and rigorous decision-making;
- more structured analysis, based on explicit evidence;
- stronger focus on the viable options for Oftel action.
1.2 These guidelines build on Oftel’s April 2000 Guidelines
for assessing the costs and benefits of regulatory action (see Annex
B). The term ‘cost-benefit analysis’ (CBA) is often interpreted as requiring
in-depth and technical analysis, and sometimes such analysis will be
needed. In many cases, such detailed analysis is not so appropriate,
but it is still important for Oftel to present its decisions clearly.
These guidelines provide a framework for doing that, to be applied to
the following:
- EU market reviews;
- consumer protection policy reviews;
- casework;
- ad hoc policy analysis.
1.3 The annexes to this document cover the following
areas
- Annex A Guidelines on the regulatory option appraisal
process;
- Annex B Background: assessment criteria and previous
Oftel analyses;
- Annex C Determining the appropriate level of regulation;
- Annex D Model templates for summarising regulatory
options.
1.4 The guidelines are not intended to be a straitjacket,
but rather to ensure sound and transparent decision-making. The level
of analysis, the appraisal criteria and the format of the analysis will
vary between issues as appropriate. Allowing some discretion in the
application of the guidelines will allow analysis to be adapted to the
particular circumstances of individual issues. This will enable procedures
to evolve over time, increasing the rigour of analysis across all areas
of Oftel’s work.
1.5 It is also important to note that the appraisal
process is designed to assist decision-making rather than being a prescriptive
formula. The process is not mechanistic as:
- often Oftel is simultaneously pursuing a range of
policy objectives, using multiple criteria, and it is rare for one
option to come top on all criteria. For example, the impact on certain
stakeholder groups may be crucial in some decisions. Oftel will always
have to exercise its judgement;
- Oftel staff cannot fetter the Director-General's
discretion.
Development of these guidelines
1.6 The Better Regulation Task Force report on economic
regulators recommended in 2001 that economic regulators should conduct
more formalised and routine appraisals when making policy decisions.
In producing these guidelines to build on its current processes, Oftel
has taken account of various existing guidelines for assessing policies.
To avoid carrying out separate assessments, under differing criteria,
these guidelines form a single procedure that captures the key features
of the following related techniques:
- regulatory impact assessments (as used by most government
departments);
- customer impact assessments (produced by the National
Consumer Council);
- Office of Fair Trading guidelines for competition
assessment.
Links to these standalone guidelines are provided in
Annex B.
In what situations should ROAs be undertaken?
The following paragraphs explain the circumstances in
which ROAs should be conducted:
1.7 Significant effects. While Oftel staff may
choose to use ROAs as a general decision-making tool, they should always
be done where proposals for regulatory action are likely to have significant
effects. In practice this means that they must be carried out at least
in the following circumstances:
- policy issues (including major policy issues arising
in casework) upon which Oftel is consulting or is likely to consult
(formally or informally);
- occasions where particular stakeholder groups may
be disproportionately affected.
1.8 Degree of Oftel discretion. In some circumstances
Oftel may have to take action as a result of formal obligations placed
upon it, for example when implementing obligations deriving from European
Directives. However, as with other issues, Oftel will still normally
have a choice about how it implements policies arising from external
obligations. Where such a choice exists, an ROA should be conducted.
1.9 Direction of regulation. An ROA should be
carried out regardless of any expected changes in the level of regulation,
ie whether regulation is expected to rise, fall or stay the same.
1.10 Quantification. ROAs should be carried out
where advantages and disadvantages are mostly not quantifiable, as well
as where quantification is more relevant. The key point is that Oftel
should conduct rigorous and transparent analysis for all issues.
1.11 Timing. ROAs should be produced as part
of, and within the timescales for, standard decision-making process
rather than as separate documents. Some specific points about the timing
of ROAs are that they should be:
- conducted to inform both the making of decisions
(including on whether to do anything at all) and the key issues in
the implementation of those decisions;
- ideally produced in initial form in the early stages
of analysis, for reporting to the client board or project champion,
to avoid making early commitments that narrow the options too soon
- although this may be difficult where significant data-gathering,
multiple criteria and complex analysis are needed first;
- updated as necessary for inclusion at consultation
and decision stages.
Feedback from stakeholders
1.12 These guidelines exist to assist Oftel
staff in their analysis of the options available to them. They are published
in order to give stakeholders visibility of the types of issues that
they should expect to see covered in Oftel’s analysis. Feedback from
stakeholders on regulatory option appraisals should primarily be gained
from comments on individual ROAs. However, if stakeholders have general
comments on these guidelines they can contact Nic Green of Oftel’s strategy
team (020 7238 8425, nic.green@oftel.gov.uk
).
Annex A
Guidelines on the regulatory option appraisal (ROA)
process
A.1 Policy issues and policy reviews
For policy issues there are three key stages in developing
an option appraisal. The extent to which an appraisal can be usefully
developed at an early stage, as distinct from the ROA produced for consultation,
will vary between projects/reviews. The three stages are outlined below,
along with issues to consider at each stage:
The early stages of analysis (prior to consultation)
- Identify the issue to be assessed and the specific
policy objectives.
- Identify some alternative options for achieving
the objectives, guided by Oftel’s strategy principles. There may be
legal or financial constraints on the choice of viable options. For
example, for market reviews a range of options for addressing SMP
is set out in Oftel’s Access Guidelines.
- Where a decision involves several elements, the number
of potential options possible combinations may be very high. For example,
a decision on providing consumer information may involve three options
for each of the three elements of what amount of information to provide,
how to make it available, and how to pay for it. It will be more manageable
to select a shortlist of option ‘bundles’, that are both practical
and sufficiently distinct to make clear what choices are available.
- Consider the time period over which to consider the
impact of the decision. For example, market reviews may well have
an anticipated date for the next review.
- When identifying different options, consider what
level of regulation might be appropriate (see Annex C for guidance).
- Identify the relevant stakeholders involved. Issues
may differ between types of consumers, or different types of producers
(eg existing operators versus new entrants, network operators versus
content providers). Include consideration of stakeholders that are
indirectly affected by decisions (eg distributors).
- Assess the advantages and disadvantages of each policy
option for each category of stakeholder, and the risks of each option,
just based on the information known at this stage. Only very
basic quantification, if any, would be anticipated at this stage.
- Include consideration of how options might be monitored
and enforced, as this can be an important and expensive part of the
final policy.
- Advantages and disadvantages should be recorded in
relation to what would happen if Oftel did nothing different
(ie record incremental rather than absolute effects). The ‘do
nothing’ option does not necessarily mean that nothing will happen.
Consider whether in the absence of Oftel action the same actions/effects
will occur later, whether something different will happen, or whether
something would happen on a different scale or to a different standard.
Would Oftel activity actually displace other activity?
- Identify evidence needed to develop the analysis
further.
Consultation stage
- Consult on the basis of an ROA adjusted for new evidence/thinking
since the initial stage, inviting stakeholder input on the methodology,
evidence/estimates and analysis.
- Consult on the most likely options that are most
practicable and are consistent with Oftel strategy.
- It may also save time later to describe why Oftel
has already rejected other options that stakeholders are likely to
suggest in consultation.
- Seek where practicable to quantify the monetary value
of the costs and benefits (perhaps providing a range of estimates).
If the material readily available does not support quantification,
use plausible reasoning instead. It is recognised that benefits may
often be harder to quantify than costs.
- At least attempt to compare the options on some scale
for the different criteria, either by ranking them in order, comparing
them on a numerical scale (eg ‘prices would fall by two per cent for
option 1 or five per cent for option 2’) or indicating a ratio of
the effects (eg ‘option 1 would create twice as much choice as option
2’)
- Ensure that confidentiality of information is maintained.
- Consider the risks of narrowing options too soon
and of the potential outcomes of each option not being realised (see
box below).
Coping with the risk that costs and benefits vary from
the anticipated levels
analysis and approach
- What is the likelihood that the various costs and
benefits will be realised (consider the average outcome, not just
the most desirable or most likely outcome)?
- How much would the realised costs and benefits of
each option have to change from your forecast in order to change your
preference between options?
- How sensitive is the analysis to different assumptions?
- Is the priority to maximise the potential net benefits
or to minimise the size of the risks/costs (eg to avoid breaching
budget limits)?
strategies for coping with risk
- Limit irreversibility in the implementation of decisions
– through pilot work, further research, or setting key points for
reviewing the project.
- Delay the decision/action – whether to cut risks,
because changes are expected in the market, or until more resources
are available.
- For major decisions, do more in-depth scenario planning
to consider the consequences of possible decisions in greater detail.
Final decision/statement stage
- Incorporate changes to the ROA from the consultation
process.
- If the revised ROA indicates that disadvantages outweigh
advantages of an option, either confirm that the option will not be
pursued or seek to adjust some aspects of the policy to produce a
net advantage for that option.
- When the statement/decision is issued, include with
it a final ROA summarising the choice made and the reasoning involved.
A.2 Casework
The application of ROAs to casework differs in some
respects from the policy processes, as set out below, but most of the
considerations will be the same. The ROA procedures should apply to
any type of case, including breaches of licence conditions, competition
issues, and disputes over terms of interconnection or consumer contracts.
However, the procedures will apply only where the processing of a case
requires the consideration of new policy issues.
When considering the application of ROA processes, there
are three distinct situations in casework:
- Where urgent action is taken for a clear breach
of licence condition or anti-competitive behaviour, so that enforcement
action needs to be considered, it would not be appropriate to consult.
If the breach is ended quickly there seems no value in doing a formalised
explanation of Oftel’s decision as it will be based essentially on
straightforward application of the relevant legislation.
- Where some novel or complex features arise
in the case which suggest a need for minor amendments or clarification
to Oftel policy, the policy options will have to be considered, but
not via a public consultation. As such cases will often involve information
confidential to the parties to a dispute, it may be inappropriate
to publish a formalised analysis of the evidence used by Oftel in
reaching its decision on such issues. The parties to the dispute will
of course be notified of the reasons for Oftel’s decision, and a summary
of the decision will be published in Oftel’s Competition Bulletin.
- Some cases cover issues where policy has not yet
been developed, or where Oftel’s decision would have a major impact
on the telecoms industry or consumers. Such cases would be very much
like any policy project, and so the same procedures would apply to
these cases as for policy projects, including the analysis of options
at consultation stage and in the final published decision.
A.3 Criteria to use in a regulatory option appraisal
A number of criteria are produced below upon which advantages
and disadvantages of policy options may be assessed. This list is not
intended to cover all possible criteria, and it is not intended that
each of these criteria can or should be applied to each issue. Key criteria
will vary widely between different Oftel projects, partly due to differing
mixes of Oftel objectives, or legal constraints on the choice of criteria.
Market reviews, for example, will use a quite standard set of criteria
for determining remedies for weaknesses in competition. Also, while
the criteria are described here in general terms, for specific issues
the criteria, and how they are measured, may need more precise definition.
Competition-related criteria
ROAs should consider the impact on the competitive process.
The competitive process is more likely to be impacted where Oftel’s
decision directly affects the main way(s) in which providers compete
(eg price, differentiation of services, innovation), so it is valuable
to understand how firms are competing.
Regulatory decisions can affect the competitive process
in three ways:
- by affecting the supply and demand factors for firms;
- by specifying particular market outcomes, in turn
affecting how firms compete;
- by directly impacting on the competitive process
(eg changing barriers to entry).
Some potential impacts on competition are listed in
the table below, categorised by the stakeholders more directly involved.
|
Elements of competition
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Consumers
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Providers (existing
and potential)
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Supply and
demand factors
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- barriers to switching supplier
- customers’ ability to make informed decisions
- customer price sensitivity
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- costs/ efficient provision of services
- incentives to invest
- incentives to innovate
|
|
Market
outcomes
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- prices
- quality of service
- choice of services (eg is it reduced by setting
of minimum standards?)
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- ability of suppliers to differentiate service:
price/quality/range/ location /promotion
- technological neutrality, eg do some options
make it harder to do business on-line than off-line?
|
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Competitive process
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- market structure (number or size of firms)
- barriers to entry and exit (eg impact of licensing
regimes)
- availability of finite resources (eg phone
numbers, space in exchanges)
- barriers to expansion of demand
- potential to leverage market power
- potential for collusion, (eg prices are transparent
to competitors, low differentiation of services)
- relative competitive position of specific firms
(eg do regulations add costs that affect small suppliers more?)
- sustainability of competition in long-run
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Other decision criteria
Options can also be compared in terms of their impacts
on the following criteria, which for some decisions may be more important
than competition-related criteria:
- access for consumers to the services they want/need;
- safety (eg emergency call services for consumers);
- equity (arbitrary or unfair discrimination or restrictions);
- redress for consumers; and
- privacy;
- network integrity (eg essential requirements);
- national security;
- environmental impact;
- e-commerce. Policy decisions should seek to not hinder
E-commerce by introducing barriers that make it harder to operate
electronically. Effects on access, conveyance and storage of information
should be considered. In comparing options, consider how implementation
might be done electronically; and
- the costs of implementing the policy (eg monitoring,
keeping records), to Oftel and stakeholders. Both initial and ongoing
costs should be considered. Implementation costs are different to
the effect of the policy itself.
A.4 Presentation of ROAs
There is no set format for the presentation of ROAs.
The key thing is that the arguments for each option are explicitly and
appropriately assessed, not the form in which that is done. Tailoring
the format of the ROA to the circumstances should in fact promote better
analysis.
Tabular formats may be an explicit way to summarise
the issues in an ROA arguments, but they are no substitute for a full
examination of the issues. Annex D below gives two examples of how to
compare options in tabular form.

Annex B
Background: assessment criteria and previous Oftel analyses
B.1 You may already be familiar with existing types
of assessment to which Oftel has referred in drawing up these guidelines.
The following are links to those documents:
Regulatory Impact Assessments
www.cabinet-office.gov.uk/regulation/2000/riaguide/default.htm
Customer Impact Assessments
www.cabinet-office.gov.uk/regulation/1999/checklist/consumer.htm
Office of Fair Trading guidelines for competition assessment
(February 2002)
www.oft.gov.uk/html/rsearch/reports/oft355.htm
Oftel CBA guidance April 2000:
www.oftel.gov.uk/publications/about_oftel/mapl0400.htm#Appendix
4
2.2 Oftel has in the past published a number of policy
documents in which distinct policy options have been presented. The
following is a selection of these, including some that represent a more
classic cost-benefit analysis approach.
National leased lines
www.oftel.gov.uk/publications/pricing/nll0800.pdf
(chapter 4 and annex H)
Charge controls on calls to mobile phones
www.oftel.gov.uk/publications/mobile/ctm0901.htm
(chapter 8 and annex D)
Directory enquiries
www.oftel.gov.uk/publications/numbering/dqs1100.htm
(chapter 2 and annex C)
Personal numbering
www.oftel.gov.uk/publications/numbering/pers0501.htm
(chapter 5)
Use of automatic calling equipment
www.oftel.gov.uk/publications/consumer/auto0601.htm
(chapter 3)

Annex C
Determining the appropriate level of regulation
In general, Oftel should use the minimum level of regulation
necessary to achieve its objectives. In practice this means considering
for each issue whether to use:
- formal regulation: either sector-specific
or general, ex ante or ex post;
- own-initiative informal Oftel action (eg consumer
information);
- co-regulation: Oftel backs stakeholder-led
initiatives through statutory fallback powers, or facilitates/participates
in stakeholder groups (to either avoid formal regulation or support
the implementation of formal obligations);
- self-regulation (eg codes of practice, memoranda
of understanding)
Drawing on experience from previous self- and co-regulatory
work (some of which was noted in Oftel’s July 2001 statement), asking
the following questions may help to determine the level of regulation:
- Are the parties involved willing to work constructively
towards a solution? Do they have a strong incentive to agree, in particular
do they perceive a common interest? Are the benefits tangible, quick,
and relatively assured? Is there a history of constructive working,
or systems that promote it? If not, the prospects for successful self-
or co-regulation (including monitoring its success) are weaker.
- Are the parties also able to provide the resources
(money or staff) to achieve the objectives? This may constrain operators
and Oftel as well as consumer groups.
- What is the priority for the kind of solution
needed, in terms of the balance between quality, speed, cost, flexibility,
and dependability?
- On quality, will particular stakeholder knowledge,
skills or viewpoints add value?
- On cost, is Oftel able to contribute, or to
facilitate agreement over funding?
- On speed, will the potential gains from self-
and co-regulation (knowledge and skills) be limited by low stakeholder
willingness to develop and adapt initiatives?
- On flexibility, how far can Oftel change decisions
and systems (pre- and post- implementation), or monitor market developments,
as well as self and co-regulatory solutions? More generally, which
options offer scope to change course later?
- On dependability, will higher Oftel involvement
increase the chance of delivery?
Might the level of regulation be varied, for
example between commercial and practical issues, between project stages,
or between parts of an overall solution?

Annex D
Model templates for summarising regulatory options
D.1 Different options compared more directly on one
summary table

- More explicitly compares different options on each
of costs, benefits and risks
- May be better for decisions with several aspects,
eg market data considers scope, process and publication of data
D.2 One table for each option assessing effects on each
stakeholder more explicitly
Net effect on individual stakeholders is assessed more
explicitly for each option


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