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Market information update

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The latest editions of the Mobile and Fixed updates were published in March and May respectively. The latest annual edition, including both fixed and mobile data over the five year period 1996/97 to 2000/01, was published in December 2001.

Mobile summary

  • At the end of 2001 there were just under 45 million mobile subscribers
  • 69% of these were using pre-pay packages
  • Year-on-year subscriber growth was 12%: a decrease on the previous period
  • Call volumes grew by 13% and 'calls and fixed charges' revenues by 12% on the year
  • Overall retail revenues grew by 19% on the year, reflecting increased usage of newer services such as text information
  • Average retail revenue per subscriber increased during the period
  • Year-on-year growth of SMS volumes was over 55%
  • SMS revenue growth was greater than that of volumes, suggesting that there have been increases in SMS pricing

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