The Communications Market 2010: Northern Ireland
Figure 5.21 shows that 70% of broadband users in Northern Ireland were either very, or fairly, satisfied with the speed of their broadband connection. This was lower than the UK average (80%) and represents a fall of 6% since Q1 2009.
Satisfaction with broadband speed in Northern Ireland was lowest in rural areas and outside the Belfast metropolitan area. This is possibly because the longer distances from the exchanges to consumer premises are affecting connection performance, and due to the lower availability of cable services in rural areas (such as Virgin Media's 50Mb/s cable broadband service).