Digital TV update - Q2 2010
Platform shares for TV sets 1 - 4
2.13 The latest survey results from Q2 2010 show that satellite (free and pay) held the largest share of main sets, at 43%, followed by DTT with 39%. On second, third and fourth sets DTT was the most widely used platform, connected to over half of secondary sets. By comparison, analogue terrestrial remained on a quarter of second sets, a third of third sets and less than four in ten of fourth sets. Satellite (in the form of Sky Multiroom or free satellite services) was more commonly used on additional sets than cable, with over one in ten secondary sets receiving satellite services (Figure 6).
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