This report examines children's media literacy. It provides detailed evidence on media use, attitudes and understanding among children and young people aged 5-15, as well as detailed information about the media access and use of young children aged 3-4.
The report also includes findings relating to parents' views about their children's media use, and the ways that parents seek - or decide not - to monitor or limit use of different types of media.
The report is a reference for industry, stakeholders and consumers. It also provides context to the work Ofcom undertakes in furthering the interests of consumers and citizens in the markets we regulate.
The Communications Act 2003 placed a responsibility on Ofcom to promote, and to carry out research in, media literacy. This report on children and parents contributes to Ofcom's fulfilment of this duty.
Factsheets and Activity sheets for children aged 8-11 PDF, 2.2 MB
Factsheets and activity sheets based on the official report which children can use with their parents and/or with teachers in schools.
Charts Section 3 Ten years: A retrospective PDF, 98.4 KB
Charts Section 4 Children's take up of media 2015 PDF, 290.1 KB
Charts Section 5 Children's use of media 2015 PDF, 129.8 KB
Charts Section 6 Knowledge and understanding of media among 8-15s 2015 PDF, 2.2 MB
Charts Section 7 Children's attitudes and concerns 2015 PDF, 170.3 KB
Charts Section 8 Parents' attitudes and concerns 2015 PDF, 296.8 KB
Charts Section 9 Parental Mediation 2015 PDF, 389.7 KB