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Digital TV update - Q2 2010

Multichannel take-up on main sets by platform 2000 - 2010

2.9 Figure 3 shows the year-on-year decline in the number of households receiving an analogue terrestrial television (ATT) on the main set. Ten years ago almost two-thirds of homes relied solely on analogue terrestrial; this had fallen to less than one in ten by Q2 2009, with DTV conversion of main sets up to almost 93% by Q2 2010. Digital terrestrial and pay satellite have emerged as the two most widely used television platforms over the past decade, and now hold a broadly equal share of main sets.


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