Call for input: Principles for media literacy by design

  • Start: 31 October 2023
  • Status: Closed
  • End: 15 January 2024

We invite stakeholders to help us understand what good media literacy 'by design' is for social media, search, video-sharing and gaming services.

Ofcom has a legal duty to promote media literacy. Strong media literacy skills can help people use online services critically, safely and effectively.

In addition to our work that directly helps people develop their media literacy skills, we have also looked at how platforms can help people make informed decisions about what they do online.

We have suggested some common principles for how firms of all sizes can design their service in a way that promotes and supports their users' digital literacy. These principles are not exhaustive or legally binding, but you can consider them best practice.

We are seeking views from all interested parties. Your comments and evidence will inform the final principles we publish in Spring 2024.

Update 3 January 2024 – deadline extended

We have extended the window for responding to this call for input. You now have until 5pm on Monday 15 January to respond.

Respond to this call for input

Please submit responses using the response form (ODT, 51.4 KB).

Main documents

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Responder name Type
5Rights Foundation (PDF File, 260.5 KB) Organisation
Anonymous (PDF File, 137.8 KB) Individual
Antisemitism Policy Trust (PDF File, 147.1 KB) Organisation
Branded Content Governance Project, University of the Arts London (PDF File, 215.0 KB) Organisation
Childnet International (PDF File, 164.5 KB) Organisation
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