Statement: Principles for media literacy by design

  • Start: 31 October 2023
  • Status: Statement published
  • End: 15 January 2024

Statement published 19 April 2024

We invited stakeholders to help us understand what good media literacy 'by design' is for social media, search, video-sharing and gaming services.

Ofcom has a legal duty to promote media literacy. Strong media literacy skills can help people use online services critically, safely and effectively.

In addition to our work that directly helps people develop their media literacy skills, we have also looked at how platforms can help people make informed decisions about what they do online.

We have suggested some common principles for how firms of all sizes can design their service in a way that promotes and supports their users' digital literacy. These principles are not exhaustive or legally binding, but you can consider them best practice.

Main documents

Summary of responses: Best-Practice Principles for Media Literacy by Design

(PDF File, 1.1 MB)

Egwyddorion Arfer Gorau ar gyfer Ymwybyddiaeth or Cyfryngau drwy Ddylunio - crynodeb o ymatebion i'n hymgynghoriad

(PDF File, 496.2 KB)

New Principles: Media Literacy by Design

(PDF File, 1.2 MB)

Egwyddorion Arfer Gorau ar gyfer Ymwybyddiaeth or Cyfryngau drwy Ddylunio

(PDF File, 493.4 KB)

Supporting documents

Ymwybyddiaeth o’r Cyfryngau drwy Ddylunio

(PDF File, 369.8 KB)

Call for input: Best practice principles for media literacy

(PDF File, 501.1 KB)
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Responses

Responder name Type
5Rights Foundation (PDF File, 260.5 KB) Organisation
Antisemitism Policy Trust (PDF File, 147.1 KB) Organisation
Branded Content Governance Project, University of the Arts London (PDF File, 215.0 KB) Organisation
Childnet International (PDF File, 164.5 KB) Organisation
Department of Sociology & Criminology, City, University of London (PDF File, 179.8 KB) Organisation
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