Children’s and parents media use and attitudes report 2019
This report examines children’s media literacy. It provides detailed evidence on media use, attitudes and understanding among children and young people aged 5-15, as well as about the media access and use of young children aged 3-4.
The report also includes findings relating to parents’ views about their children’s media use, and the ways that parents seek – or decide not – to monitor or limit use of different types of media.
The report is a reference for industry, stakeholders and consumers. It also provides context to the work Ofcom undertakes in furthering the interests of consumers and citizens in the markets we regulate.
We have also produced a collection of worksheets for children aged 8-11.
Children's Media Lives
This report provides analysis of the findings from the sixth year of Ofcom’s Children’s Media Lives study. As far as possible, the research has followed the same 18 children, aged 8-15 at the beginning of the study, over consecutive years, interviewing them on camera each year about their media habits and attitudes.
The study provides evidence about the motivations and the context of children’s media use, and how media are part of their daily lives and domestic circumstances. It also provides rich detail on how media habits and attitudes change over time, particularly in relation to children's emotional and cognitive development.
This research is designed as a way of providing a small-scale, rich and detailed qualitative complement to Ofcom’s quantitative surveys of media literacy.
