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Evaluation Working Group

Making sense of media

The Evaluation Working Group supports Ofcom's work to promote evaluation in the media literacy sector.

The aims of the group are to:

  • provide expert insights into best practice and developments in the field of evaluation;
  • advise on the state of evaluation in the media literacy sector; and
  • provide input on Ofcom's policy-making relating to evaluation.


  • Martina Chapman, National Co-ordinator, Media Literacy Ireland
  • Daria Cybulska, Director of Programmes and Evaluation, Wikimedia
  • Jennie King, Director of Climate Research and Policy, Institute for Strategic Dialogue
  • Steven Marwick, Director, Evaluation Support Scotland
  • Irene Picton, Research Manager, National Literacy Trust
  • Gianfranco Polizzi, Researcher in Media and Data Literacy, University of Liverpool
  • Frances Yeoman, Researcher in Media Literacy, Liverpool John Moores University
  • Orna Young, Co-Founder and Managing Director, Fact Check NI

The working group is a voluntary forum. Members are appointed by Ofcom for an initial term of 24 months.

Please email us to request a copy of the meeting minutes.