Cyfryngau'r Genedl 2018

Dyma adroddiad Cyfryngau'r Genedl: Cymru cyntaf Ofcom.

Mae'r adroddiad yn adolygu patrymau allweddol yn y sector teledu a chlyweledol yn ogystal â’r diwydiant radio a sain yng Nghymru.

Mae’n rhoi cyd-destun i waith Ofcom yn hyrwyddo buddiannau defnyddwyr a dinasyddion yn y marchnadoedd rydym yn eu rheoleiddio.

Cyfryngau'r Genedl: adroddiadau

Cymru

Yn 2017 treuliodd pobl Cymru 3 awr 43 munud y dydd ar gyfartaledd yn gwylio teledu wedi’i ddarlledu, a oedd 17 munud yn llai nag yn 2016
Roedd 8% o gynnydd termau real mewn gwariant ar raglenni ar gyfer gwylwyr yng Nghymru gan y BBC ac ITV yn 2017
Mae gan dros hanner cartrefi Cymru (50.4%) wasanaeth teledu lloeren
Roedd gan saith o bob deg o wylwyr darlledu gwasanaeth cyhoeddus yn fodlon â chynnwys darlledu gwasanaeth cyhoeddus yn 2017
Mae gwrando ar radio digidol yn dal i dyfu yng Nghymru

Take-up of superfast broadband and connected televisions is changing how people watch television programmes
The rise of online video is changing the picture for the TV industry
Audiences continue to watch and value public service broadcasting, especially news, children’s programming and UK-made programmes
But there are risks to the PSB system which we will continue to monitor
The viability of local TV services remains uncertain
Digital listening is transforming the radio landscape
But radio continues to be resilient

In 2017 people in Northern Ireland spent an average of 3 hours 19 minutes per day watching broadcast television, down 17 minutes since 2016
Spend by the BBC on programming for Northern Ireland fell by 14% in 2017
Digital terrestrial television is the most popular TV platform in Northern Ireland
Nearly 70% of PSB viewers were satisfied with PSB provision in 2017
Digital radio listening is growing, but at 35% of all listening, it is much lower than in the UK as a whole

Despite a decline in time spent viewing broadcast TV, people in Scotland watched more than any other UK nation in 2017
There was an 8% real-terms decline in spend on new programming for viewers in Scotland in 2017
Scotland had the highest take-up of cable TV in the UK in Q1 2018
Viewers in Scotland continue to value public service broadcasting content, with 71% either satisfied or very satisfied
Digital listening grows: ownership of DAB radios is higher in Scotland than in the rest of the UK